Shopify Speed Optimization
The internet is all about speed and faster websites actually make more money, so our Shopify experts will make sure you get just that by analyzing and optimizing every single step for a lighter, hence faster, and hence more search engine friendly website that works at lightning speed.
Why Is A Fast Website Important?
We’re a collective of Shopify Experts focused on making your store faster and more profitable.
User Experience
The faster any website gets, the more user engagement it attracts and hence more money it earns. Shopify does exactly that for premium user experience.
SEO
Shopify’s extra speedy websiteshelp working up the algorithms and hence garner highGoogle rankings, effortlessly.
Revenue
An improvement of just 2 seconds in loading speedbrings 3% increase in revenue, imagine what the ultra-light Shopify stores can bring.
Conversion Rate
Higher loading speed translates into lower bounce rate, higher customer engagement and quicker cart checkout for increased user conversion rate.
Traffic
Higher speed, clean interface and efficient navigation invites more page views per visit and an inherently increased organic traffic for your store.
More Customers
Attractive website + faster speed + more traffic + more engagement is the equation to attract more customers and more profits.
Using GT Metrix and Google’s Page Speed insights usually means better website, but while working with Shopify, we take go a step further with ‘Defer loading of JavaScript’ warning and place JavaScript between the tags for quicker and better working.
Page speed with browser caching is an important factor for higher Google ranking and we use special technique which notify browsers about files change patterns e.g. every month, every week, etc. This avoids unnecessary browser caching and hence fasten up your Shopify website.
We implement required PHP accelerators (e.g op-cache) and usage of the optimized web server (e.g Nginx).
We merge alluploaded images with image sprites tolowerpicture size and cancel out extra space used by repetitive imagesfor better page loading time.
CDN is the key to faster server-side loading so we use CDN service such as cloud-flare for Shopify stores to bring more visitors to your site and make them stay and explore the website. CDN will also lower the bandwidth of your primary server and saves it from DDOS attacks for a safer platform.
Junking out unwanted codes surely saves bytes worth of space on server and minimizes the bandwidth used on every page load for optimum and error-free functioning.
OTHER FACTORS
- Removable query strings
- Check bad requests
- Check characters set in the meta tag
- Minimize request size
- Optimize the order of styles and scripts
- Check CSS @import
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